Description
A boutique limited-edition package pairing The Stricklin Hotel accommodations with event access and a Maggie Rose and Billy Reid experience.
The Fashion in Florence Package is a curated boutique weekend built around style, music, and the spirit of the Shoals. Stay at The Stricklin Hotel and enjoy Friday and Saturday access, convention center programming, festival grounds, Big Bad Breakfast brunch, and a special Maggie Rose and Billy Reid experience with fashion/demo and photo moments.
What’s Included
- The Stricklin Hotel accommodations, group takeover
- Friday and Saturday access
- Saturday convention center access
- Saturday festival grounds access
- Maggie Rose and Billy Reid experience
- Big Bad Breakfast brunch
- Fashion/demo experience
- Photo-op moment
Important notes
- Price shown is based on single occupancy unless otherwise stated
- Add second guest pricing applies
- VIP upgrade part of bundle, including transportation pass
- Amenities note: This package invites you into Florence itself, with more time to enjoy the restaurants, shops, and music landmarks that make The Shoals so special. While it does not include Renaissance room-key privileges or access to hotel guest-only areas, it offers something different: the chance to experience the community, character, and sense of place beyond the resort.

